Designing with Brand Protection In Mind

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Thursday, 23 October @ 3.30PM – PST

Register here

With Joana Oakey
Director, Aspect Legal

In just 30 minutes you can learn the basics of trademarks and the importance of brand protection, giving you the tools and knowledge to help avoid problems when creating branding or logos for your clients, or for your own business.

Webinar details

Date: Thursday, 23 October 2014
Time: 3.30pm – 4pm | PST
Cost: Free
Registration: Click Here

Topics Covered:

  • What are trademarks?
  • The risk in designing for brand production
    • design work for a new business or new brand
    • design work for established business
  • Tips on how to design with brand protection in mind
  • How the trademark registration regime work in Australia
  • issues we see regularly, and the cost involved


Joanna Oakey
Director, Aspect Legal

Joanna has wide experience working with a large and diverse portfolio of organisations in the areas of mergers and acquisitions, contract law, procurement, commercial law, and branding. She has also conducted training throughout Australia covering all areas of contract law, as well as in compliance and the Competition and Consumer Act (formerly the Trade Practices Act).

Drawing from key experiences in multiple jurisdictions, Joanna provides a range of proactive and commercially driven services to assist business managers, compliance officers and procurement officers in all facets of legal business risk.