In today’s episode we talk to Michael Field, the Sydney-based partner in EvettField Partners about changing the focus of business to pave the way to increasing enterprise value, to lead to a more effective exit. We also talk about various disciplines involved in engaging all the stakeholders in a business and how to drive the whole organization towards a common purpose. Tune in as we draw from Michael’s varied experiences on how to increase business value and position your business in a competitive and complex market.
Episode Highlights:
- Committed leadership in building aggressive growth
- Understanding what adds value versus what doesn’t
- Changing business focus
- Engaging the team to a common purpose
- Effective approaches when dealing with different customer types
- Right Value Proposition in Sales Conversation
- Effective tools to attract new customers
- Building a competitive value in the business
- How to maximize enterprise value
A long standing line stands between growing a business and understanding the concept of enterprise value as a key foundation towards business growth.
Today’s guest Michael Field is a trailblazer in strategic marketing, strategy and business development who has held various roles in listed technology companies, B2B and member services organisations. And in this episode, Joanna and Michael talk about common mistakes that business owners make when they are thinking about selling their business and the key elements in increasing enterprise value. We also dig into a genuine assessment of the current position of the business in relation to its organizational capabilities, and look at the process of market segmentation to be able to deliver products that are relevant to market needs. All of these boil down to a deeper understanding of the concept of enterprise value as a key element towards business growth.
Connect with Michael Field:
- EvettField website
- LinkedIn Michael Field
- Twitter Michael Field
- Twitter EvettField
- Instagram EvettField
- LinkedIn EvettField Partners
- YouTube EvettField Partners
Listen to the episode here and leave us a review:
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Aspect Legal has a number of great services that help businesses prepare for a sale or acquisition to help them prepare in advance and to get transaction ready. And we’ve also got a range of services to help guide businesses through the sale and acquisitions process.
We work with clients both big and small and have different types of services depending on size and complexity. We provide a free consultation to discuss your proposed sale or acquisition – so see our show notes on how to book a time to speak with us, or head over to our website at Aspectlegal.com.au
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